Can art be a service? Can being moved be treated as an essential need that can be provided as any other service?
In this research I draw from my parents background American business like motivational service from the 60’s, the artistic and ethnographic research of AND_Lab of Fernanda Eugenio and Joa Fiadeiro and my need to place art as a social-spiritual primary need.
The result is the Stranger Gets a Gift Service (SGGS) a platform that frames art as a service and it establishes Temporary Zones of Encounter to revise our perception of what is personal, what is common, and what is the role of art in addressing personal and existential needs. By creating pieces that serve personalized purposes and using tools that belong to the protocols of services, SGGS explores the questions:
Services:
Premier: March 2013
Version: English / no language barrier
Launched in: theater Alfred ve Dvore, Czech Republic
Medium: one to one mediated interaction
Devised by: Cristina Maldonado
Collaborators: Bethany Lacktorin, Kateřina Fojtíková, Verónica Bujeiro,
Jessica Serran
Assisted Research: Joao Fiadeiro, Fernanda Eugenio (AND LAB)
Thanks to: Helena Čtyroká, Maria Cavina, Ewan McLaren and Daniel Pizamiglio
Production: Jedefrau Org and Barbora Vahalová
Support: Alfred ve Dvore Residency program 2013
STANDING residency of AND LAB, Atelier Real, Lisbon.
Grant Stage Creators 2012-2014 of the National Fund for the Arts and Culture (FONCA/CONACULTA), Mexico.
Danza en Expansión and was made with the benefit from the forty-second article
of the Budget for Expenditure of the Federation 2012, Mexico.
Keywords: service, immersive, one to one, binaural, visual communication, video art, interaction, intermedia, theater as personal experience
Program:
alfredvedvore.cz: The Stranger Gets a Gift Service
What Cristina Does 